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Improving productivity and giving executives the ability to make informed decisions has been the focus of Cipher Dynamics for more than 15 years. With a solid performance record in the media industry, Cipher has helped some of the nation’s leading media and publishing companies reduce operational costs and meet their projected profit goals.
DynamicsAdvantage, an integrated solution to Microsoft Dynamics GP offers media companies one point of access for insertion order processing, billing, A/R, collections, G/L and reporting to allow you to centralize your customers and integrate your billing and accounting into one system maximizing your operational efficiency and your business processes.
DynamicsADvantage key features include:
Complex Revenue Recognition
Media businesses need to be able to project the income from all their revenue sources with certainty, track and recognize the revenue at the proper time, and analyze and improve the performance of their revenue streams. DynamicsADvantage provides the flexibility to trace billing and revenue back to the original transaction, even though the schedules for each do not align.
Tracking the Relationships between Advertisers and Agencies
Most ERP solutions support the selling of widgets to one customer or billing record. DynamicsADvantage allows you to track the relationships and transactions between advertisers and advertising agencies enabling you to have full transparency of the business transactions performed by an agency on behalf of several advertisers or by an advertiser using varying agencies to apply cash and credits, and track key performance indicators (KPIs) with a high level of flexibility.
Online Media (Events, Content, Licensing)
During recent years, in an effort to create a competitive distinction, reach new audiences, and operate more profitably, many media companies have been expanding online/digital media by offering events, content and e-licensing. These offerings include web seminars, pod casts, and online meetings, as well as actual trade shows or conferences. DynamicsADvantage gives you the ability to support all billing and revenue recognition of your eMedia business.
Bundling
DynamicADvantage provides media companies with the ability to contract with customers for products and services across multiple business units and revenue models. For instance, a customer may contract with a media company for a magazine campaign, an online campaign, and a series of events. All these activities may be associated with the launch of a new product or strategy. In this case, the customer may want to execute a contract with one person or department at the media company. DynamicsADvantage offers consolidated billing, status reporting, and analysis that customers require.
DynamicsADvantage offers media companies the capabilities to perform:
- Ad Billing
- Subscription Billing
- Enhanced Revenue and deferred revenue calculations
- Contract Management
- Work Order Management
- ShipTo/Bill To Customer Structuring
- Advertiser/Agency Relationship
- Web Advertising
- Event Billing
- Electronic Product Services and Billing
- Enhanced Transaction Tracking
- Publishers Enhanced Reporting Suite: Enhanced Aging, Revenue, Deferred, Revenue Return Reserves by Media, Media Type as well as Commissions Reporting
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